Author
V
Vladimir Damnjanović
Country HR Head Serbia, Continental
Vladimir has many years of experience in the Management and Development of Human Resources. Marketing is the profession for which he was trained and where he started his career. Employer Branding is an important area of his interest because it is exactly what connects HR with Marketing. If you ask him what he learned in Marketing, which he applies in HR, then you will get the answer: "We always need to understand in the first place what it is that candidates and employees want, so that as HR we can create programs that are needed by our target groups!"